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Our Formula

We employ a holistic 4-stages process, to maximise growth and build brand equity.
Discover
Connects with Brands to discover brand position, product range and growth objectives

  • Identify brand’s objectives
  • Brand & product assortment review
  • Competitive market audit
  • Strategize
    Identifies omni-channel opportunities, develops strategic distribution plan to meet brand objectives

  • Distribution strategy
  • Assortment recommendations
  • Pricing strategy
  • Go-To-Market
    Navigates brand to market and guides them through all phases of the growth cycle

  • Seasonal launches
  • Sell in
  • Marketing strategy
  • Supply chain management
  • Brand Management
    Manages brand performance, omni-channel integration, business development opportunities

  • Market performances
  • Accounts management
  • Growth & Expansion strategy
  • Ongoing brand review & reporting
  • Discover
    Connects with Brands to discover brand position, product range and growth objectives

  • Identify brand’s objectives
  • Brand & product assortment review
  • Competitive market audit
  • Strategize
    Identifies omni-channel opportunities, develops strategic distribution plan to meet brand objectives

  • Distribution strategy
  • Assortment recommendations
  • Pricing strategy
  • Go-To-Market
    Navigates brand to market and guides them through all phases of the growth cycle

  • Seasonal launches
  • Sell in
  • Marketing strategy
  • Supply chain management
  • Brand Management
    Manages brand performance, omni-channel integration, business development opportunities

  • Market performances
  • Accounts management
  • Growth & Expansion strategy
  • Ongoing brand review & reporting
  • Discover
    Connects with Brands to discover brand position, product range and growth objectives

  • Identify brand’s objectives
  • Brand & product assortment review
  • Competitive market audit
  • Strategize
    Identifies omni-channel opportunities, develops strategic distribution plan to meet brand objectives

  • Distribution strategy
  • Assortment recommendations
  • Pricing strategy
  • Go-To-Market
    Navigates brand to market and guides them through all phases of the growth cycle

  • Seasonal launches
  • Sell in
  • Marketing strategy
  • Supply chain management
  • Brand Management
    Manages brand performance, omni-channel integration, business development opportunities

  • Market performances
  • Accounts management
  • Growth & Expansion strategy
  • Ongoing brand review & reporting
  • Discover
    Connects with Brands to discover brand position, product range and growth objectives

  • Identify brand’s objectives
  • Brand & product assortment review
  • Competitive market audit
  • Strategize
    Identifies omni-channel opportunities, develops strategic distribution plan to meet brand objectives

  • Distribution strategy
  • Assortment recommendations
  • Pricing strategy
  • Go-To-Market
    Navigates brand to market and guides them through all phases of the growth cycle

  • Seasonal launches
  • Sell in
  • Marketing strategy
  • Supply chain management
  • Brand Management
    Manages brand performance, omni-channel integration, business development opportunities

  • Market performances
  • Accounts management
  • Growth & Expansion strategy
  • Ongoing brand review & reporting
  • Vincent Chan

    Chief Operating Officer & Co-Founder

    Vincent co-founded Aspire Brands with the single purpose of partnering with committed brand owners who want to bring their brand’s energy, expertise and passion to new consumers throughout the Asia region.

    With more than 15 years of continuous achievement in senior leadership roles spanning across the Sports and Fashion industries, Vincent has accumulated and developed an enviable wealth of knowledge in forging successful distributor and franchise business agreements.

    Vincent specializes in strategic business planning, market entry execution, business expansion and turnaround operations as well as building brands through distributor partnerships.

    Vincent co-founded Aspire Brands with the single purpose of partnering with committed brand owners who want to bring their brand’s energy, expertise and passion to new consumers throughout the Asia region. With more than 15 years of continuous achievement in senior leadership roles spanning across the Sports and Fashion industries, Vincent has accumulated and developed an enviable wealth of knowledge in forging successful distributor and franchise business agreements. Vincent specializes in strategic business planning, market entry execution, business expansion and turnaround operations as well as building brands through distributor partnerships.
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    David Thomson

    Chief Excecutive Officer & Co-Founder

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    David has built successful businesses for some of the world’s most iconic brands including Nike, Tommy Hilfiger, Crocs and 2XU as well as partnered up with leading PE firms on high profile projects. Some of David’s milestones of the past 20 years include his leading the start-up of operations for Nike in the Russia market; establishing a newly created Emerging Markets business division for Tommy Hilfiger as well as leading the Crocs business turnaround project for its International division. David was also CEO of the 2XU brand, engineering it’s global growth strategy and brand renaissance.

    David has a deep understanding of building efficient and sustainable businesses through a variety of models and channels in fast changing environments.

    Prior to embarking on his commercial career, David had a successful career in the military serving as a Royal Marines Commando where he first learned his craft in leadership and management.

    David is also a certified Transformative Coach and retains a network of senior executives for whom he provides coaching.
    David has built successful businesses for some of the world’s most iconic brands including Nike, Tommy Hilfiger, Crocs and 2XU as well as partnered up with leading PE firms on high profile projects. Some of David’s milestones of the past 20 years include his leading the start-up of operations for Nike in the Russia market; establishing a newly created Emerging Markets business division for Tommy Hilfiger as well as leading the Crocs business turnaround project for its International division. David was also CEO of the 2XU brand, engineering it’s global growth strategy and brand renaissance.

    David has a deep understanding of building efficient and sustainable businesses through a variety of models and channels in fast changing environments.

    Prior to embarking on his commercial career, David had a successful career in the military serving as a Royal Marines Commando where he first learned his craft in leadership and management.

    David is also a certified Transformative Coach and retains a network of senior executives for whom he provides coaching.

    David Thomson

    Chief Excecutive Officer & Co-Founder

    Aspire Brands

    David has built successful businesses for some of the world’s most iconic brands including Nike, Tommy Hilfiger, Crocs and 2XU as well as partnered up with leading PE firms on high profile projects. Some of David’s milestones of the past 20 years include his leading the start-up of operations for Nike in the Russia market; establishing a newly created Emerging Markets business division for Tommy Hilfiger as well as leading the Crocs business turnaround project for its International division. David was also CEO of the 2XU brand, engineering it’s global growth strategy and brand renaissance. David has a deep understanding of building efficient and sustainable businesses through a variety of models and channels in fast changing environments. Prior to embarking on his commercial career, David had a successful career in the military serving as a Royal Marines Commando where he first learned his craft in leadership and management. David is also a certified Transformative Coach and retains a network of senior executives for whom he provides coaching.
    David has built successful businesses for some of the world’s most iconic brands including Nike, Tommy Hilfiger, Crocs and 2XU as well as partnered up with leading PE firms on high profile projects. Some of David’s milestones of the past 20 years include his leading the start-up of operations for Nike in the Russia market; establishing a newly created Emerging Markets business division for Tommy Hilfiger as well as leading the Crocs business turnaround project for its International division. David was also CEO of the 2XU brand, engineering it’s global growth strategy and brand renaissance.

    David has a deep understanding of building efficient and sustainable businesses through a variety of models and channels in fast changing environments.

    Prior to embarking on his commercial career, David had a successful career in the military serving as a Royal Marines Commando where he first learned his craft in leadership and management.

    David is also a certified Transformative Coach and retains a network of senior executives for whom he provides coaching.
    David has built successful businesses for some of the world’s most iconic brands including Nike, Tommy Hilfiger, Crocs and 2XU as well as partnered up with leading PE firms on high profile projects. Some of David’s milestones of the past 20 years include his leading the start-up of operations for Nike in the Russia market; establishing a newly created Emerging Markets business division for Tommy Hilfiger as well as leading the Crocs business turnaround project for its International division. David was also CEO of the 2XU brand, engineering it’s global growth strategy and brand renaissance.

    David has a deep understanding of building efficient and sustainable businesses through a variety of models and channels in fast changing environments.

    Prior to embarking on his commercial career, David had a successful career in the military serving as a Royal Marines Commando where he first learned his craft in leadership and management.

    David is also a certified Transformative Coach and retains a network of senior executives for whom he provides coaching.

    Vincent Chan

    Chief Operating Officer & Co-Founder

    Aspire Brands

    Vincent co-founded Aspire Brands with the single purpose of partnering with committed brand owners who want to bring their brand’s energy, expertise and passion to new consumers throughout the Asia region. With more than 15 years of continuous achievement in senior leadership roles spanning across the Sports and Fashion industries, Vincent has accumulated and developed an enviable wealth of knowledge in forging successful distributor and franchise business agreements. Vincent specializes in strategic business planning, market entry execution, business expansion and turnaround operations as well as building brands through distributor partnerships.